"Lovebox were the perfect music youth partner for Reprezent in 2017. Their role went beyond the funding of our work with young adults as they fully understood the needs of the trainees involved. Consistently active attending many of the training sessions over 3 months and providing vital insight and inspiration for the young minds on the course. At the end of our training in east London Lovebox provided a once in a lifetime opportunity to put the trainee's newly learnt music broadcast and event skills into practice as they enabled Reprezent to broadcast live for from their festival. Individuals gained both practical and relevant experience and totally connected with the Lovebox opportunity as they lived within the community of east London where Lovebox was so established.
The young adults involved achieved vital skills and confidence they'd never had before in school or in their lives. All trainees are now actively involved within music and many have taken on full time roles at the Reprezent station and now mentor and inspire future trainees - a life changing experience. We are looking forward to moving this relationship further forward in the community of Ealing Council and London Borough of Hounslow where Reprezent and so many of its contributors are based."
"This year over one hundred of our students had the opportunity to volunteer or perform at Lovebox 2017. This opportunity is absolutely transformative for our trainees who all wish to pursue careers in the creative industries. Twenty trainees had the opportunity to open the Main Stage on both days which is literally a once in a lifetime opportunity. This is now the fourth year we have partnered with Lovebox and their team have always shown a real commitment to the support and development of the trainees at ELAM. The creative industry is extremely exclusive and young people from disadvantaged backgrounds and minority groups struggle to break into roles due to a lack of access or meaningful work experience. Lovebox have shown a real commitment to supporting individuals from these backgrounds by partnering with us over the last three fours and providing these experiences."
- ELAM (East London Arts & Music )
“Partnering up with Lovebox this year to raise funds and increase awareness about the refugee crisis was nothing short of incredible. Being on site both days with backstage presence as well as a tent on the main site helped us reach so many people. RTF volunteers spent their days fundraising via buckets, painting henna, interviewing artists backstage about the importance of helping others in difficult situations and more. Festival goers were extremely passionate in donating and many young people reached out to us after asking how to get involved to help the charity long term through humanitarian campaigns, making food/hygiene parcels and raising further awareness via social media.”
- Road to Freedom – Syrian Refugee charity
“Lovebox partnered with Livity in 2018 to provide opportunities for young people in the boroughs of Ealing and Hounslow, and their support, rigour and participation throughout meant the project reached far above and beyond our expectations. The project spread activity through a series of workshops in the surrounding areas of Gunnersby Park, followed by bringing a group young people on site to gain experience at the festival. All of the workshops featured a blend of Lovebox staff and talent from the line up, providing young people with unrivalled access to the brand, with tangible career-related outcomes for young people in the local area. On site at the festival, we set up a media studio, interviewing talent and hosting content for Lovebox socials. The access and support from staff on site meant that young people worked on real-world projects that have transformed their future prospects, whilst having life-changing experiences that they will cherish forever.
The desire for Lovebox staff to be involved from inception through to build and delivery of the programme not only amplified it’s success, but also has led to the legacy for young people involved. From the 100s of young people involved, 85% of young people were clearer about their route to employment in music or events industries as a result of attending the workshops, while 95% of young people said they felt more confident about their future. Young people that attended the festival experienced further opportunities for work experience, mentoring and support from Nike, Skepta’s team, and Reprezent Radio.
We look forward to working with Lovebox as a partner next year, and continuing to support their commitment to young people in the residing areas of Gunnersbury Park."
- Livity – Youth Marketing Platform