Here is a list of the questions we get asked the most and the ones we think you’ll find the most useful. Click on the question for the answer.
If you have a question that isn’t covered here, please get in touch.
+ Who are MAMA Festivals?
• We are a London based team of 29 full time and 52 including part time/contract staff.
• We have a proven and long track record of delivering successful and critically acclaimed events including Lovebox, Citadel (London), Wilderness (Oxfordshire) and The Great Escape (Brighton).
• Following its growth over the decades, MAMA Festivals is now owned by Live Nation Entertainment, the world’s largest live events business.
• As a wholly owned subsidiary of Live Nation, we have the scale and resources to ensure the delivery of safe, secure and well organized events.
• Lovebox was first staged on Clapham Common in 2002, before moving to Victoria Park, Tower Hamlets in 2005. Citadel began life on the same site in 2015. The events take place over three consecutive days and have attracted audiences of 40,000 per day.
• After 13 successful years in Victoria Park, we were unsuccessful as part of a competitive tender process and as a result have located to Gunnersbury Park.
+ What is Lovebox?
• Lovebox is a multi stage event delivering a true festival experience in the heart of London.
• We focus on the biggest contemporary artists as well as the best in emerging talent, with a depth and breadth of programming across all music genres.
• There’s a strong emphasis on non-music programming and creative production, plus traders from London’s vibrant restaurant scene.
Recent performers include: Anderson Paak, Skepta, Childish Gambino, N.E.R.D., Bonobo, Frank Ocean, Jamie xx, Solange, Chase & Status, Jess Glynne, LCD Soundsystem, Lana Del Rey, Major Lazer, Stormzy, Jungle, Nas, MIA, Florence & The Machine, and many more.
+ What is Citadel?
• Citadel takes place on the Sunday after Lovebox.
• It is a more family friendly event, aimed at a wider, mature audience to enjoy with or without bringing children.
• It brings Sunday to life, with the focus on a quality food offer.
• Festivalgoers can also enjoy a series of talks and debates with Sunday Papers Live.
Recent performers include: Tame Impala, Chvrches, Leon Bridges, Foals, Bonobo, Sigur Rós, Caribou, Ben Howard, Bombay Bicycle Club, Lianne La Havas, Laura Marling, Michael Kiwanuka, Nick Mulvey, Neneh Cherry, Roots Manuva, Seun Kuti & Eygpt 80, Tinariwen, Oumou Sangaré, and many more.
+ When will all this happen?
Lovebox plans to take place on Friday 12th July, 2:00pm - 10:30pm and Saturday 13th July, 12:00pm – 10.30pm.
Citadel plans to take place on Sunday 14th July, 12:00pm - 10.00pm.
+ Why has Lovebox come to Gunnersbury Park?
After thirteen successful years in Victoria Park, MAMA Festivals was unsuccessful as part of a competitive tender process and as a result is seeking a new London venue. MAMA Festivals is delighted to be relocating to Gunnersbury Park.
+ Is it free?
No, but there will be a limited number of free tickets available for local residents living close to Gunnersbury Park via a ballot system. Those within the catchment area will have received a letter explaining how to enter the ballot in due course.
Otherwise, Lovebox and Citadel will be fully ticketed and pre-booked. Click here for tickets.
+ Will the park stay open?
Yes, areas not within the Lovebox and Citadel perimeter fencing will still be accessible as normal.
More information on festival build dates will be available soon.
+ Can I walk my dog or go for a run in the park as usual?
A significant area around the perimeter of the park will remain open to the public throughout the whole period of setting up and on all three festival days.
Map of the festival zone will be provided soon.
+ How many people will be attending?
The event will have a maximum capacity of 40,000 people per day, over the three days of Lovebox and Citadel. (This daily figure is agreed with Ealing Council and London Borough of Hounslow.)
+ What time will it run from and to?
Lovebox plans to run on Friday 12th July from 2:00pm - 10:30pm, and Saturday 13th July, from 12:00pm – 10.30pm.
Citadel plans to run on Sunday 14th July from 12:00pm - 10.00pm.
+ How loud will the music be and when will the last artist finish on stage?
A full Noise Management Plan will be produced as part of the planning process.
There will be agreed volume levels, monitored on site by the industry’s leading acoustic consultants in conjunction with London Borough of Hounslow and in accordance with the terms of the license granted, subject to approval by the Licensing Committee.
Amplified music will cease at 10.30pm on Friday and Saturday night and 10.00pm on Sunday night.
We will also provide a residents’ hotline and e-mail address, which will be staffed throughout the event so that complaints can be individually investigated. Click here to contact us or report an issue.
+ Will this event be licensed for alcohol?
Yes. There will be a full food and drink offering throughout the festival. All food and drink must be purchased on site from our reputable operators and alcohol is NOT permitted to be brought into the festival area from outside/prior to arrival.
+ Will anyone be camping at the park?
No, Lovebox and Citadel are daily festivals with no camping/overnight element.
+ When will you begin setting up?
More information on festival build dates will be available soon.
+ When will you clear up?
After the events, we will organise and pay for the cleaning up of the park, which will be carried out by contractors. All street cleaning around the park and park reparations will be carried out by London Borough of Hounslow contractors, paid for by MAMA Festivals, and in accordance with pre-agreed plans.
+ I live nearby, how will it affect access to my home?
Lovebox & Citadel encourages everyone to travel by public transport and we do not expect the event to bring vehicles to the area.
We will have limited parking for Blue Badge holders and we will designate a taxi pick-up and drop-off point.
More information will be available soon.
+ What are you doing to improve stewarding outside the event?
We have made a number of changes with the stewarding and security plans this year:
- Providing additional security staff in areas external to the event, including on Popes Lane west of the park
- Providing additional security staff on the route to Ealing Broadway
- Providing additional egress management staff and community support staff to improve communication, supervise egress plans and direct staff response to any issues.
Whilst we cannot publish details of exact positioning and schedules, we can confirm that we will have more security staff and stewards working in areas around the park, both during the day and post-event. The numbers of security staff deployed in external areas will increase by 45% from 2018.
We will be improving the briefing to the security staff, road closure marshals and stewards, using the information we have from last year and concerns raised during planning and meetings with residents.
There are a number of different roles which get labelled as ‘Stewards’ or ‘Marshalls’ at the event. For clarity, we make the following distinction in terms of roles:
Security – Any of the staff supplied by our security provider (Showsec). These include stewards, SIA licensed staff, supervisors, co-ordinators and response teams. All except the steward roles will have received extensive training. Stewards will have completed specific briefings prior to being employed for the event. All staff are experienced and paid for their role at the event
Volunteers - Are part of the ‘Welcome’ team, largely providing directions and information to the festival attendees. They are briefed pre-event and work under supervision. These workers volunteer their time until 7pm and then can join the festival. We pay the equivalent of their wage to a charity of their choice. If you would like to be a volunteer steward please contact https://mycauseuk.com
Traffic Marshals - Are a team working under the management of our Traffic Management Team (JPS Consulting). They provide marshals for the road closure points. The Traffic Marshals are provided with a briefing prior to deployment and are paid for their work at the festival.
CSAS Staff – Are a team working under the management of our Traffic Management Team (JPS Consulting). They provide staff who are approved under a Police-accredited scheme, to work on the public highway and deal with traffic. They work with us at road crossing points, particularly at the North Circular Junction
+ What are you doing to prevent noise nuisance?
The off-site noise limits are set by Hounslow Council (as the licensing authority), with input from colleagues in Ealing Council.
We monitor on- and off-site noise very closely throughout the festival weekend. We employ a team of Independent Acoustic Consultants who record levels on-site and record data from fixed off-site monitoring points around the park. The appointed noise consultants are in contact throughout with their monitoring teams from the Environmental Health Teams of Ealing and Hounslow Councils. We are very careful to ensure that we are working within the limits set by the councils as this is part of our licence agreement with the park. If you have any concerns about the noise call 0203 781 7334
+ Will the event be providing toilets outside the park?
We are increasing the number of toilets on the way out of the park and outside the park along the route to the train stations, improving signage and will be making the stewards aware of the importance of encouraging the use of these facilities.
+ What will you do about any illegal activity outside Gunnersbury Park?
Our stewards and security guards have limited powers to deal with illegal activities in areas external to the event, but will approach and disrupt anti-social behaviour or suspected illegal activity. We are working with a team of Police on festival days who have the power of arrest. If you see illegal activity call 999 but also call the complaints line so that we can also report it
Illegal activity or public nuisance offences include:
- Driving under the influence of alcohol or drugs
- Public urination
- Drug-dealing or possession of drugs
- Selling of alcohol or cigarettes to underage persons
We will be working with the police to address any issues that we are made aware of, as quickly as possible.
+ How do I find out about transport and road restrictions?
We will be sending out letters to every household affected by road closures and parking restrictions. We will ensure that this information is also posted on the resident website. Where agreed, we will put up posters in affected areas, two weeks before the event, to ensure people are aware of the changes to bus services, roads and the train stations.
We hope that this will allow for people to make alternative arrangements or allow extra time on the festival days.
+ How and when can I get Resident Access Permits?
We aim to get Resident Access Permits to residents by 5th July, when you will be sent 2 passes per household. If you need more or have specific needs, please register online
If you need help with this please ring Jackie on 07957187494
+ What are the arrangements for cleaning up the park and surrounding areas?
We have engaged two Waste Management Contractors to work for the event. One will work within the event site and the other will focus on external areas of the park and affected areas along the routes to the stations and neighbouring roads. If you see areas that have not been cleared please call 0203 781 7334
+ What happens if the events or event-goers cause damage to the park?
Park restoration is undertaken to restore any damage by transport or the festival site itself. Whilst restoration is not always immediate, you should see the area be restored over a period of three months. Obviously, this may depend on the weather and other environmental factors out of our control.
+ What are the community benefits of the events for the local residents and park-users?
The payment made to Gunnersbury Park CIC is restricted information however, this contributes to the ongoing maintenance and development of the park. We also pay a bond in addition to the fee that can be used in case of any additional damage to the park.
Lovebox Citadel Community Manager has a long history of Community Development and is keen to ensure that the festivals provide a benefit to local people this year and in years to come. This year a £30,000 community benefit budget has been already allocated to :
Pxssy Palace – This project promotes diversity and provides a safe space for women of colour, LGBTQ and women within the festival.
Bikeworks They will deliver 3 taster sessions to potential candidates to a half day soft skill training and in order to get more information regarding the employment programme. During these sessions Bikeworks tutors will teach a basic maintenance course and be offering free DR BIKE health checks to local residents (on the Sunday)
Sunday 7th July 11 - 4pm Gunnersbury Park All Welcome
Monday 10 - 4pm Gunnersbury Park All Welcome
Tuesday 10-4pm Course Taster Day Bikeworks Training Centre, Maxilla Walk, Ladbroke Grove
They will be promoting and recruiting for the “Cycle Into Work” employment programme.
Course date 16-26th July 2019
The course outline.
● 10 days full time 9.30am - 4pm - Monday to Friday - commencing July 2019
● City and Guilds level 1 in bicycle maintenance
● On road accredited cycle and cargo bike training
● Interview and CV workshops
● Guaranteed interview with e-cargo bikes
For more information or to apply for this programme please contact Jim Blakemore @ Bikeworks on email firstname.lastname@example.org or call the office on 020 89807998. www.bikeworks.org.uk
+ Volunteering opportunities
If you would like to volunteer as a steward you need to click the links below https://mycauseuk.com/event/lovebox/ https://mycauseuk.com/event/citadel-festival/ We’re looking for festival volunteers to join our ‘Welcome Team’; welcoming festival-goers as they approach the festival and help with directions. You’ll be required for 1 x 8 hour shift per day you volunteer, finishing no later than 7pm. You’ll get free entry, training and support from an experienced team, a free lunch provided, snacks, access to tea and coffee, and loads of time to enjoy the music! There is a £60 deposit payable refundable within a month of completion of your shift You pick your charity and WE pay MyCause the donation that gets paid.
+ Community Advisory Board and Funding Panel
We are looking for local residents from within the catchment area to be part of a Community Advisory Board. The aim of this is to have a group of people who are representative of the diversity of the local area who will work together to ensure that we are:
c) Having a community benefit
We are proposing that part of this group’s responsibilities will be to decide on the distribution of funding in future years
+ Working with local businesses
If you are a local business and would like to trade at the festivals next year, please contact Jacqueline.email@example.com with Company Name, what you are selling or service you provide and contact email. I am developing a database and working with the trading company to encourage local traders to be prioritised.
Please Note: All traders are selected by March each year
+ Temporary Employment Opportunities
Bar work is available for the weekend through agencies that will also offer shifts at other festivals and events throughout the year. When signing up to the agency you can select the festivals that you want to work at and shifts are usually allocated on a first come first served basis.